Online Gaming Masterclass
The Online Gaming Masterclass is a comprehensive four day training course that explores each area of an online gaming business in detail and its influence on bottom line performance. The course will teach game mechanics, bonuses, player acquisition and retention and how to reduce risk. Attendees will build a business plan that is immediately applicable into their business on return which will demonstrate which levers and strategies to employ when faced with challenges. Additionally, attendees will come away with a Departmental KPI Analysis Report, Formula Glossary and Business Intelligence Development Brief.
12th - 15th June 2018
The course typically costs €4,000
• Complete one-year business plan that can be applied immediately to your business
• Understanding of the key changes that you can apply TODAY to dramatically improve your bottom line
• Building of an integrated strategic vision to deliver an effective and profitable iGaming business
• Ability to recognise relevant customer profiles based on their behaviour and how to extract their net revenue contribution to your business and/or their cost.
• Address these profiles correctly to minimise player churn using micro-segmentation thus yielding much higher ROI.
• Create innovative approaches to your conversion funnel to counteract the increasing costs of SEO and PPC, yielding much higher ROI.
• Apply the 12 key checks to ensure a legal and regulatory risk free business
• Gain insightful best practice tools and learn how to apply them under the guidance of our iGaming Expert, Igor Samardziski
• Construct a robust business case based on the trainer’s own success story that can be applied to either an existing or new online gaming business